AC Andy Chadwick Founder. Advisor.
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Search and AI visibility, handled by Snippet Digital.

Getting found across Google and AI is the work of my agency, Snippet Digital. Speak to me first: I will give you a straight read on where you stand, then channel the delivery through the Snippet team.

Andy Chadwick speaking at a conference

SEO did not die. It diffused.

Your customers now find brands through Google, ChatGPT, Perplexity, TikTok, YouTube and Reddit. Whatever the acronym, SEO, AEO, GEO, the goal is the same: be the answer your customer finds. That is exactly what Snippet was built to do.

Why Snippet Digital

I co-founded Snippet Digital with Suganthan Mohanadasan in 2020. It is not a typical agency, and that is the point.

Strategy before tactics

Snippet starts with where the real opportunity is, not a generic checklist. Their OCF analysis (opportunity, competition, foundation) shows you where to invest, and just as usefully, where not to.

Built on their own tools

Snippet builds the software other agencies pay to use, including Keyword Insights. That means keyword research, clustering and content planning at a depth and scale most agencies cannot reach.

Search Journey Optimisation

They pioneered optimising across every surface your customer actually uses: Google and its AI Overviews, ChatGPT and Perplexity, and Reddit, YouTube and TikTok. Not just blue links.

Senior, lean, no content factory

A small senior team with an agentic operating system doing the heavy lifting. You get strategists and operators, not a junior pushing out filler to hit a quota.

The problems Snippet solves

If any of these sound familiar, this is the team for it.

  • You are hard to find in search, or your visibility is slipping.
  • Customers are getting their answers from ChatGPT and never reaching your site.
  • Your traffic dropped after an algorithm update or the arrival of AI Overviews.
  • You are spending on content that ranks for nothing and converts no one.
  • Your site is large or complex, and SEO keeps quietly breaking.
  • You are not even sure search is the right channel to bet on.

The kind of results that follow

Universal Containers

A thirty-year-old brand grown from 1,000 to 13,000 monthly visitors, organic visibility up over 1,000% in twelve months through a full-site SEO transformation.

AllClinicalTrials

A health-tech platform taken from invisible to category-defining in a saturated market: a 490% lift in organic traffic in six months.

Symphonic MD

A new brand with no domain authority, made visible by surfacing demand through Reddit that the bigger incumbents could not see.

Snippet works with brands including Forbes, Monday.com, Taboola, Sprout Social, DataCamp and ClickUp.

Start with a conversation

The simplest way in is to talk to me. Tell me what you are trying to do and where the friction is, and I will give you an honest read: where the opportunity is, what it would take, and whether search is even the right thing to focus on right now.

If it is, you are in good hands. I bring in the Snippet team, who live and breathe this work, to handle the delivery. You get a straight answer from me, and an agency that can genuinely execute.

Ready to get found?

Start with a conversation. Tell me where you are, and I will point you, and the Snippet team, in the right direction.